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About Jee


Jee Bags was founded in 2010 by Janneke Peters and is based out of Den Haag, The Netherlands.

Janneke studied fashion design at the Art Academy in Arnhem, The Netherlands. After graduating in 2002, she went on studying for masters title in “Fashion, Design and Strategy”, successfully graduating in 2004. The year after her graduation she worked as a fashion designer for various women labels in the higher segment. After 6 years working as a fashion designer she decided to follow her dream and starts ‘Jee Bags by Janneke Peters’. Besides her label she works as a freelance stylist for various dutch magazines whereby she focuses most on DIY and lifestyle productions, illustrations and workshops.

A good leather bag will last a lifetime. A bag that will adapt to every outfit and season, the leather aging and becoming softer and more beautiful each time your wear your bag, that and the lovely smell of real leather is what makes a perfect bag for me.

And there you have Jee Bags – set out to create lovely leather bags that add a unique touch to day-to-day wearing.
Jee designs and manufactures unique, handmade leather bags that exudes the fact that a little toughness, femininity and sophistication combines wonderfully together. The collection consists of different kinds of bags, matching the turbulent, dynamic lifestyles of the fashionable woman of today. In the playful and versatile range of Jee’s collection, a bag for any occasion can be found. The material used for Jee’s bags is rugged leather with a soft feel, especially in the natural colors used. As time passes, the leather will develop its own character, so the bags become even more beautiful. The collection of Jee is not seasonal. Partly due to the timeless design of the bags, the other by the colour of the leather which make them adapt well to any outfit or look. Different models will return again through the seasons but in new leather colours.

Another important recurring feature is the processing of and the reference to flowers and plants in the broadest sense. In addition, the name of each Jee Bag is inspired by a flower or plant in Latin. As well as the little star in the logo which carries a special meaning for Janneke and runs like a read thread through the collection.

‘I design bags for women who are able to emphasise their quirky sense of fashion and styling with the products they buy. I’d like to refer to my own personal style as an example: a mix of vintage, designer labels and less expensive brands. A feminine, unique, creative and fashionable look with a passion for sustainability. Matching the turbulent, dynamic lifestyles of the fashionable woman of today. ‘My collection consist of two parts: a retail collection and a smaller collection of special or unique items only available from my own website. When designing my collection of accessories I always keep wearability in mind. Each item is handmade in The Netherlands.’

‘I like beautiful things and I want to give women that special feeling that they are able to distinguish themselves by wearing my designs. For me, clothes, bags and accessories are much more than a tool. Every item in my closet takes me back to a memory, a feeling or emotion. Clothing, bags and accessories can touch and inspire me greatly.’

Buying a Jee bag is a durable investment as they are “made with love, to last”.
To see what inspires Jee visit Jee’s pinterest, instagram or facebook.
All beautiful images of Jee’s bags are created by Dutch photographer Jef van Tricht, check out his website if you like – www.studiozee.nl